Ready . . . Set . . . Go!

I want to share with readers what I’m doing to prepare for the Irish Book and Music Celebration October 3-5 at the Irish American Heritage Center – 4626 North Knox, Chicago, Ill.

The Schedule  . . .

1:15-2:15 Saturday –Author Presentation:  ‘Authorpreneurship’ and a Reading from Murphy’s’ Troubles by Rex Owens

3:00-4:00 Saturday – Author Panel:  What is it about Irish writing that gives it such universal appeal?  Panelists:  Frank Delaney, Colum Kenney, Donal Ryan, Mary McCain and Rex Owens.

Book selling and author signing -

Noon-6:00 Saturday

Noon-6:00 Sunday

Here’s a few of the things I’ve done to be ready for the Celebration.

The Stuff . . .

Books, book markers, business cards, book stands(4), table cloth, 12” x 18” poster of book cover, tripod, cash to make change, square for credit card purchases, display on Amazon book reviews,  pens, notepad, clock to time presentation, my copy of the Murphy’s Troubles for the reading, candy to give away.

The Trip ...

Hotel reservations, maps, full tank of gas

The talk and panel presentation . . .

Research’ authorpreneurship’, notes on my journey to write, publish and market, copy of marketing plan. Practice, practice, practice.  For the panel:  research each of the panelists, take copy of Seamus Heaney poetry for examples, google research the question, ask the question to Linkedin groups, compile Linked in group’s responses.  Compile easy to read notes for reference during discussion.

There you have it.  This is the single largest marketing event I’ve participated in during what we call “The Year of the Book” in my family.  Initially, I thought the Irish Book and Music (IBAM) Celebration was too big and prestigious event for me.  Meeting Celebration event organizer Cliff Carlson at the Milwaukee Irish Fest changed everything for me.  I love to meet authors and readers and share experiences and have long engaging conversations.  I can’t wait . . .

For more about the Irish Book and Music Celebration go to:  www.ibamchicago.com.