When I began the first draft of my third novel I decided I would try to find a small, independent publisher. I self-published my first novel, Murphy’s Troubles, through Create Space. I purchased services from an assisted publishing company, CK Books Publishing. I felt I had to attempt to market my work directly to small publishers.
I used Google to develop a list of publishers that would accept unagented, unsolicited manuscripts. I was impressed that I ended up with a list of about thirty publishers. Next I worked on my query letter. Over the years I’ve sent out more than 250 query letters so I felt confident that I could write a strong letter that would attract publishers. Different from my first query letters in 2012 I now had a track record of publishing two books, a website, an author facebook page and four years of direct marketing and selling. I had my good friend Marshall Cook read the draft query letter and as expected he made several excellent suggestions. I sent out my first shotgun shot of query letters the week of Sept. 25th. Based on a radio interview of author Eric Schlehlein I sent a letter to his publisher, Deeds Publishing Company in Georgia. After having coffee with fellow author Nick Chiarkas I sent a letter to his publisher Henschel Haus Publisher. In a two week span I sent out eight query letters. The response was – in a word overwhelming. Of the eight publishers, five requested the full manuscript. One publisher took a unique approach. Kira Henschel of Henschel Haus Publishing requested a face to face meeting. We were both presenting at the annual Wisconsin Writers Association Annual conference the first weekend of October and agreed to find a time to talk. Of the five requests for the full manuscript I learned I didn’t do a good job of selecting an assisted publishing firm versus a traditional publisher. I also learned that the model for independent publishers included both traditional publishing and assisted publishing services. The owner of Deeds Publishing also wanted to have a discussion and we set up a call one Wednesday afternoon. I learned that he too offered both traditional and assisted publishing services and he explained that he only published a few books traditionally based on the strength of the writing and market appeal of the book. Another firm requesting the manuscript turned out to offer only assisted publishing services and I had to respectfully explain that I was on a quest for a traditional publishing contract. They were gracious and understanding. Kira Henshcel and I had immediate chemistry. She asked a lot of questions and encouraged me to submit my full manuscript and complete a marketing survey she uses to determine an author’s willingness to market their work. On Monday following the conference I sent Kira a copy of the poster for a presentation I would be making at the Sun Prairie Public Library on October 16th and invited her to attend. She responded the same day and her e-mail said “I am inclined to offer you a traditional publishing contract – would you be interested? Please send me your mailing address and I will mail a contract this week.” The week passed and a contract didn’t arrive in the mail. On Monday, October 16th Kira sent me a draft traditional publishing contract. She asked me to review it and respond with any questions. What a whirlwind experience! It took me several hours before I had the composure to print and read the contract during a perfect Wisconsin autumn morning in the solitude of our sun porch. Best of all? My library presentation was titled: My Life and Welcome to It – A Writer’s Life sponsored by the Friends of the Sun Prairie Public Library to kick off National Friends of the Library week. I changed my closing remarks to announce accepting a traditional publishing contract from Henschel Haus Publishing. The contract includes a paragraph on Duty to Publish by March 31, 2018. It just doesn’t get any better.
1 Comment
10/19/2017 09:03:25 am
Hi Rex, What wonderful news!. It just shows how tenacity pays off. Here's wishing you mega success. Do let me know how you get on.I went down the mainstream avenue in 1984/5 (top rate!) Kogan Page Ltd., London. Great sales figures, 2nd book...updated 2 of theirs...Fast forward to this era, no contest. Very difficult. 4 more books but hard work. Two more on their way. I LOVE writing so will press on (am addicted.).There is no compàrison between ebooks & mainstream, unless you're a genius & technically minded, which I'm not.(or you KNOW someone...) or are rich! Thanks for the run-down and best of luck in the future. Sincerely Joy .
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